Fall · four weekends
Four weekends decide your year.
A pumpkin patch does not have a season. It has about four Saturdays, and then a cliff on the first of November.
Twenty minutes. You leave with a written plan whether you hire us or not. Month-to-month, always.
What makes it hard
Three things that are true of this season only
The weather decides, and it decides late.
Families pick a patch on Thursday night for Saturday. Everything has to already be in place by then.
Your busiest day is the one you should stop advertising.
Saturday sells itself. The money is in the Sunday and the midweek nobody is pushing.
November first, it is over.
A season that short cannot afford to spend October building what should have been built in August.
October, and the fortnight either side
The whole season, day by day
Six of these squares carry the year. The dark ones were always going to sell; the money nobody collects is in the pale ones beside them.
The common version
Three things nearly every venue does that cost it the season
MostMost patches start advertising in late September.
InsteadBy then the families who plan have already picked somewhere. The work belongs in August, when nobody is competing for it.
MostMost patches spend evenly across October.
InsteadSaturday was always full. The spend should be chasing the Sunday and the midweek that were not.
MostMost patches go quiet on November first.
InsteadThat is the single best week of the year to capture the list, because the visit is still fresh.
What we would run
Four services, in the order this season needs them
What they actually type
The searches that decide it, and how far out they happen
Ready to come
pumpkin patch near me · pumpkin patch open today · corn maze near me · [town] pumpkin patch tickets
Highest intent, lowest patience. Won in the map, not on your site.
Still choosing
best pumpkin patch in [county] · things to do this weekend with kids · fall festivals near me · corn maze with a toddler
Three to ten days out. Won with pages that answer the question in the first two sentences.
Checking one thing
is [farm] open when it rains · [farm] prices · do you need tickets for [farm] · is the corn maze stroller friendly
Already chose you. These get absorbed by AI answers, so the facts must be right everywhere at once.
Examples, not an export. The real list is built from your own county on the search page, and the first group is won in the Map Pack rather than on your site at all.
The calendar
What a fall season looks like
- AugustProfile, hours and pages built and ranking before anyone searches.
- SeptemberPresale to last year's visitors. Creative shot on your actual field.
- OctoberPace to the inventory. Push the soft days, stop paying for the full ones.
- NovemberCapture the list while the season is still fresh, for next August.
Four weekends decide your year.
Twenty minutes. You leave with a written plan whether you hire us or not. Month-to-month, always.
Other seasons